Fast
Results in days, not months.
★★★★★
| 4.97/5 (Google Reviews)
Through Cold Calling we fill your sales pipeline.
Outsource your B2B prospecting to the top 1% of French cold callers.
- ✓ 100% performance-driven
- ✓ Flexible: from 3 days a week
- ✓ 100% transparency: every call recorded
- ✓ Turnkey: we handle everything
First assessment free of charge — no commitment
0Renewal rate
0Add a 2nd SDR
0Calls made
0Meetings booked
0Sales reps
Why cold calling?
The most underrated channel on the market.
Effective
A higher conversion rate than any other channel.
Performance
Measurable ROI, instantly scalable.
The truth about cold calling
Not a miracle method. It's hard. But it works.
Cold calling isn't magic. It's an industrial process that demands rigor, resilience and expertise. That's exactly what we bring.
The market reality
The problem isn't cold calling…
The problem isn't cold calling…
it's how it's done.
You have the best product, but nobody knows it. Your growth is blocked by inefficient prospecting.
The calls aren't happening
Your salespeople hate it. They put it off until tomorrow. Result: your pipeline dries up.
Low conversion rate
Your teams exhaust themselves calling without a method. Lots of effort, few qualified meetings.
Time-consuming & costly
Recruiting, training and managing an in-house SDR takes 3 to 6 months and costs a fortune.
Imprecise targeting
Shooting in the dark. No qualified lists, no outreach strategy. You're burning your market.
High turnover
Good hunter profiles are rare and fickle. Barely trained, your SDR leaves for a competitor.
Unmeasurable ROI
How much does your prospecting really bring in? Without precise tracking, you're flying blind.
Why outsource?
Stop rowing,
Stop rowing,
start selling.
Delegate the hardest, most thankless part of sales to experts whose only job it is.
Massive time savings
No more recruiting, training or managing. We handle everything.
Immediate performance
Our teams are operational in under 10 days. First meetings the following week.
Total transparency
Every call is recorded, transcribed and scored by our AI. You stay in control.
Flexibility & scale
From 3 days a week. Scale up or down as your needs evolve.
Measurable ROI
Precise weekly reporting. You know exactly what every euro invested brings back.
100% tailored
A sales playbook adapted to your offer, your tone and your specific market.
Our method
From zero to performance in 8 steps
A battle-tested process that leaves nothing to chance.
Onboarding
Kick-off meeting to understand your offer, your market and your goals.
Audit & strategy
Analysis of what exists and definition of the outreach strategy (ICP, angle of attack).
Sales playbook
Tailor-made script and objection-handling answers.
Selection & training
The ideal rep chosen from our talent pool and intensively trained on your offer.
Database
Building and enriching a qualified prospect list.
Calls launch
Calling sessions begin. 100% of calls recorded.
Reporting & optimization
Weekly KPI analysis and continuous refinement of the pitch.
Scale
Once the model is validated, we increase volume to accelerate growth.
Included: 1 dedicated sales rep + 1 project manager + total transparency
Book my free audit →
Case study — before / after
The before/after delta speaks for itself.
Every client had a stagnant pipeline. Here's what happened after we stepped in.
HR SaaS scale-up • Average deal €15k · +40 meetings/month in 90 days
Before
5
Meetings / month
- Source
- Inbound only
- Pipeline
- €75k
- Conversion rate
- 2.1%
After HATMADA
45 x9
Meetings / month
- Source
- Inbound + HATMADA outbound
- Pipeline
- €675k
- Conversion rate
- 8.7%
We went from 5 meetings a month to 45 in 3 months. The pipeline exploded.
— Sales Director, HR SaaS scale-up
0Meetings booked
0Average multiplier
0Calls made
0Profitable clients
They speak for us
Our clients say it better than we do.
Two executives on what outsourcing their prospecting changed. (Videos in French.)
★★★★★
“JFM Audit specializes in transformation: we know a well-built process when we see one. Hatmada structured our prospecting from A to Z — the calendar fills up, and we can listen to every call made on our behalf. The promised transparency is real.”
★★★★★
“Our telecare market demands an accurate, respectful pitch. The dedicated rep absorbed our positioning perfectly. The result: a steady flow of qualified meetings and crystal-clear reporting.”
Is this for you?
We don't work with everyone. The quality of our service depends on the fit with our partners.
It's NOT for you if…
- ✕ You think cold calling is dead
- ✕ You're not ready to invest to scale
- ✕ You want results without changing your processes
- ✕ You want to micro-manage every call
- ✕ You have no defined sales/marketing budget
It IS for you if…
- ✓ CEO / founder of an SMB or scale-up (€2M – €80M)
- ✓ Sales director who wants to fill the pipeline
- ✓ You have a market-validated product or service
- ✓ You want an autonomous, high-performing team
- ✓ You're ready to scale your outbound sales
Your questions, our straight answers.
No grey areas. Everything you need to know before starting.
Our teams are operational within 10 days of kick-off. The first meetings usually land in the second week of calling, once the playbook is validated and the database is built.
We work in short cycles so you keep control. Flexibility is total: start from 3 days a week and scale up or down based on your needs and results.
Every meeting meets qualification criteria defined together during the audit (ICP, size, budget, timing). 93% of our meetings are honored, and 100% of calls are recorded and scored by our AI for continuous improvement.
Yes — it's the core of our promise. 100% of calls are recorded, transcribed and analyzed. You get full real-time reporting: sentiment, objections encountered, talk ratio, key phrases.
Pricing depends on volume (days per week), target complexity and the seniority of the dedicated rep. The first assessment is free and without commitment: we quote precisely after the audit.
That's exactly why we turn down ~20% of assignments: we only start when we're convinced of the fit. If the KPIs aren't there, we adjust targeting and pitch continuously — and you keep control of what happens next.
Ready to fill your calendar
with truly qualified meetings?
Stop wasting time on cold prospects. Let us do the dirty work while you focus on closing.
- First assessment free — no commitment
- Results from week 2
- 100% transparency: calls recorded